Common
Misconceptions
about Outdoor
Advertising
Outdoor media is
very expensive:
Outdoor media is
very expensive:
Take sites
on a fixed
basis
Take sites
on a fixed
basis
Outdoor advertising
lacks data
Outdoor is not necessary for an advertising plan
Take Metro panels and burn the budget
Take Metro panels and burn the budget
The traditional
agency can burn
outdoor budget
as well
The traditional
agency can burn
outdoor budget
as well
Only big is
beautiful
Media
owners
are mafia
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